📑 7. Go-to-Market Strategy

7.1 Creator Acquisition

Phase 1 - Early Adopters (Months 1-3):

  • Partner with AI art communities (10K+ members)

  • Influencer collaborations (Midjourney, DALL-E creators)

  • Launch with $500K guaranteed prize pool

  • Referral rewards (100 AIBG per creator brought)

Phase 2 - Growth (Months 4-12):

  • Creator grants program ($2M fund)

  • University partnerships (art/tech schools)

  • YouTube/TikTok creator campaigns

  • Convention sponsorships (NFT NYC, Art Basel)

Phase 3 - Mainstream (Year 2+):

  • Traditional media advertising

  • Celebrity creator partnerships

  • Major brand integrations

  • Global ambassador program

7.2 Exchange Strategy

DEX Launch (Week 1):

  • Raydium with $2M liquidity

  • Orca integration

  • Jupiter aggregator listing

Tier 2 CEX (Month 1-2):

  • Gate.io, MEXC, KuCoin listings

  • Market making partnerships

  • $500K+ daily volume target

Tier 1 CEX (Month 3-6):

  • Binance listing application (priority)

  • Coinbase integration

  • Upbit/Bithumb (Korea expansion)

  • Bybit/OKX listings

Listing Budget: $5M allocated for exchange fees and market making

7.3 Geographic Expansion

Priority Markets:

  1. North America (30% user target)

    • English-speaking creators

    • High Web3 adoption

    • Strong purchasing power

  2. Asia (40% user target)

    • Korea: Upbit/Bithumb integration

    • Japan: Bitflyer partnership

    • SEA: Regional influencer campaigns

  3. Europe (20% user target)

    • Focus on Germany, UK, France

    • Compliance with EU regulations

    • Crypto.com partnership

  4. LATAM (10% user target)

    • Brazil and Argentina priority

    • Spanish/Portuguese localization

    • Local payment integrations

Last updated